Matthew Ferrara
amyschorewBest in Blog
Looking for our best content? Well, it’s all really good - so be sure to browse the blog - but here are some shortcuts to our best entries and articles.
- Matthew
Are REALTORS Insane?
Posted on April 29, 2008 by mfseminars | Edit
How do you define insanity? Some say it’s doing the same thing over and over again, but expecting a different outcome. That sounds just like the real estate industry to me.
Location, Location, Location
Posted on April 17, 2008 by mfseminars | Edit
For decades, the real estate industry has chanted the mantra of “location, location, location” as the key defining point of value for listing and selling homes.
Note to REALTORS: The Listing Sheet is Pathetic
Posted on May 1, 2008 by mfseminars | Edit
Here’s a really easy way to help REALTORS improve their understanding of marketing - or more accurately, why Generation X and Y aren’t responding at all to their marketing.
SMS an MP4 to my iPhone
Posted on April 19, 2008 by mfseminars | Edit
It’s common to hear real estate professionals say how much technology has changed their business in the past decade. A walk through any conference these days finds more classes on techno-tips than sessions on negotiation skills.
REALTORS: Sudden or Systematic Incompetence?
Posted on April 25, 2008 by mfseminars | Edit
“Why should people who, for ten or fifteen years, have been competent suddenly become incompetent? The reason in practically all cases I have seen is that people continue in their new assignment to do what made them successful in the old assignment… “
Why the Fed is Hurting the Housing Industry
Posted on April 18, 2008 by mfseminars | Edit
Is it possible that the Federal Reserve, despite all of its protestations to the opposite, really hates the housing industry?
Why REALTORS Still Fail Consumers
Posted on April 20, 2008 by mfseminars | Edit
I debated (for about 2 minutes) whether or not to post this message. Some of you may think it’s vindictive (or just mean) but I think it’s too typical of the kind of attitude I encounter in the industry that it warrants exposition here.
